Advertising display mechanism



June 1931. P.- A. EGELAND 1,809,162

i NNNNN OR 1 I Teicrlz-qf'galanol ATTORNEY June 9, 1931. P. A. EGELAND ADVERTISING DISPLAY MECHANISM Sheets-Sheet 2 Filed May 26, 1930 INVENTOR Pe ZQPZLEQQZQEDZ Q ATTORNEY Patented June 9, 1931 PETER A. EGELAND, or xiii-12in, amnesia T anvnnrrsme npplication flled May 26, iesol flseriaifnb. ea /"e4;

The present inventionv relates to an advertising display mechanism, which may be used either as a small window display or as billboard display.

An object of the presentinvention is to make an improved advertising mechanism.

In order to attain this, object; there is pro vided, in accordance withone feature of the invention, a panel having :a cutaway portion therein and having a rotating element mounted therein with notched portions in the periphery thereof to successively display different portions of the background in rear of said'opening. I v

These and other features of the invention will be more fully brought out in the following description and the accompanying drawings, wherein:

Figure 1 is a View in front elevation of one form of the device.

Figure 2 is a sectional View on the line 22 of Figure 1. a

Figure 3 is a View in top elevation ofthe device with a portion of the top thereof 2' broken away to show the interior construe tion. Figure 4 is a view in front elevation of a removable background panel;

Figure 5 is a View in front elevation. of

a rotatable element to simulate writing on the background panel; and

Figure 6 1s a modified form of device shown in Figure 5.

Referring to the drawings in detail, a box'like housing A has a bottom 1, arear wall 2, and a forward wall 8, the forward ,wall 3 being spaced inwardly from the front of the housing. Ainotor fli'WhiCh is here shown as a spring operated motor, but

which may be any suitable typeof motive power is mounted to' slowly rotate a shaft 5 which projects through the forward wall 3. A groove 6 (see Figure 3) is provided in each of the side walls to receivea back- I ground panel 7 which is notched as at 8 to fit over'the shaft 5. A. pair of grooves 9 spaced forwardly from the notches 6 for the background panel, are provided to receive a removable front panel 10 which is spaced forwardly from the background panel a sufficient distance to permit a: rotatable member 11 to be -ll l0lIll te Cl between the front panel and-thebackground panel to riotate freely inthe space"therebetween. The

front panel 10is-cut outas-at 12- and direct ly in: rear of this cut-out portion suitable advertising message is printed on the time a the background panelris preferably printed in two or more lines and is preferably printaed 'i n script so that the writin g' medium fepcurely mounted on theforward end oft-the shaftf5' to rotate therewith". :The portion 1*? of the periphery of the rotatable member 11 is spaced outwardly from the, center" open ing. l' ithereof, a sufficient distanceto conr ,pletelymask the opening 12.. The cut a'way portion 15 is spaced inwardly toward the center a su-fiicient distance toi iidi'splay the first line of; the advertising matter lti'ywh i le the} portion: 1 7v is cutv a wayomsufficient distance to? displaythe secondline of the print- I eds matter." If desired; additional lines' of ground panel This advertising naaae en,

resented-on the irotat'able'member-ltwill'ap pear to write this matter; as the'fmember I 11 is rotated: Therotatable member; 11 isjse- 1 advertisingimatter may be displayed by :fnr-

then inwardly spaced portions in 1 the periphery of the disk; The diski-must'be of diameter to allow?- each cut away portion to extend the" f-ul'l length of large enough the openings 12 in the forward panel asxt he' disk rotatesfso that asthe notch-:17. attli'e leading end of the portion- 15 of the pariphery uncovers the written message 16 the writing medium. 20 represented on themem j be! 11 will appea iJto write t'he message which is disclosed upon the background panel 7. As the next portion 15 ofithe peg vvriphe'ry of the member :11 passes'across the" message,- it will disclose" the' second li'ne of the message in the same-manner. As the forward edge of the portion- 13 of the pe-V riphery passes across the message git will appear to wipe out the message; It is "desirable 'to color the portions of the rotatable member 11' except the representationsiofathe writing medium the same color as the background panel 7 .1

Othertyps or writing mas my be re resented on the rotating disk, such as the airplane 30 on the disk 31 in Figure 6.

1. A display mechanism, comprlsing a panel having'an opening therein, a background panel spaced rearwardly from sa d panel and having indicia thereon in registry with the opening in the forward panel, and a rotatable member mounted between the panels and having the periphery thereof t in sections spaced at different distances from the center of said rotatable member to V disclose successive portions of the indicia upon rotation of said rotatable member,

2. A display mechanism, comprising a a panel having an opening therein, a background panel spaced rearwardly from said panel and having indicia inscribed thereon to be displayed through said opening, and a rotatable member mounted between said panels and having the periphery thereof in sections spaced atdifferent distances from the center thereof to alternately disclose and cover the indicia inscribed on the background panel.

3 A display mechanism, comprising a panel having anopeningtherein, a portion of a character capable of inscribing indicia represented on said panel adjacent said opening, a background member mounted in rear ofsaid opening and having indicia inscribed thereon in registryvwith' said opening, adiscoid member rotatably mounted between said panel and said background member and having the periphery thereof in sections spaced. at different distances from the center. thereof, the more distant portion thereof being adapted to mask the entire opening, the other portions being spaced in- 'wardly to successively unmask predetermlned' portions of the lndicia on said back-o ground; and a representation, of an inscribmg meansat each point of differentiation in the periphery of said rotatable member. 4. A odisplay mechanism, comprising a panel having an opening therein, a stati'on- V a'ry eleinent in rear ofsald opening having 7 @indicia inscribed thereon, and a rotatable element: between said panel and said station-' ar element having the periphery thereof ofi set in sections, ,one section being spaced from the center of rotation of said rotatable i-element a distance greater than the distance from said center ofro'tation to the further aide of-said opening, one section of said periphery being spaced from said center of rotation a distance approximately equal to the distancefrom said center of rotation to the midpoint of said opening, and a third section of said periphery spaced from said center of'rotation a distance not greater than the.1distance from said center of rotation to the near-side of sald opening.

In testimony whereof I afiix my signature.

PETER vA. EGELAND. 

